2018 TMSA Logistics Marketing & Sales Conference

"Aligning for Growth"
Everyone wants to sustainably grow profit and revenue, but there is a critical element missing to optimize growth in most companies: ALIGNMENT. Organizational alignment between departments and associates, reduces friction and accelerates an organization’s growth and success. Attend the 2018 TMSA Logistics Marketing & Sales Conference and discover how to overcome the challenges that prevent sustainable growth. It all takes place June 10-12 at the beautiful Westin Cape Coral at Marina Village in Fort Myers, Florida.

Align 4 Growth

Attend this year to learn how to:

  • Align your sales team through more accurate forecasting, connecting with the right buyers, and using the right marketing content at the right stage of your buyer’s journey
  • Identify and attract the right buyers seeking your services
  • Track the right marketing metrics and use them to increase budgets by proving ROI 
  • Gain C-level buy in and support for sales and marketing initiatives and strategies learned at this conference
  • Compensate sales team and track metrics that generate results
  • Craft messaging and content to address your buyers’ needs and stage of buyer’s journey 
  • Leverage current and future trends impacting sales and marketing
  • Align Sales, Marketing, and Operations teams for growth

Call for Presentations
Interested in presenting at the 2018 Logistics Marketing & Sales Conference? Acceptable topics should be relevant to either sales, marketing or communications professionals (both junior-level and seasoned executives), and should resonate around the theme articulated above. (Note: Presenters selected for the conference are responsible for travel and hotel expenses, and are expected to pay conference registration fees which covers access to all educational sessions, the expo, receptions, and many meals). Deadline: Nov. 13, 2017.
> Submit your Presentation Proposal

What can you expect from attending this event?  
> View video featuring interviews and highlights from 2017 Conference 

 

Marcus Sheridan

During the 2017 conference, shippers of leading brands shared their own buyer journey - from selecting their providers and partners all the way to becoming advocates for them. Panelists included: Jeff LeClair, Vice President of Manufacturing & Supply Chain, Basin Holdings; Brad Richardson, Director of Logistics and Warehouse Procurement, McCain Foods USA; Scott Lane, Chief Information Officer, Sea Best Corp.; Wendy Buckley, President & Founder, Specialty Transportation & Regulatory Services.

TMSA Compass Awards again recognized best practices by transportation and logistics companies. In 2017, 12 entries earned an excellence award and 27 earned an award of merit.

Compass winners

Special Sessions during the 2017 conference included Key Metrics in Sales and Marketing (specific to the industry) and a "Meet The Press" Panel Discussion with editors of major trade media. Panelists included: Joe Howard, Executive Editor, Transport Topics magazine; Mark Solomon, Chief Editor, DC Velocity magazine; Chris Brooks, Executive Editor, The Journal of Commerce; Lara Sowinski, Editorial Director, Food Logistics magazine and Supply & Demand Chain Executive magazine.

Professional Networks were built with other industry executives through a speed networking event, networking receptions, roundtable discussions, an integrated expo, and the 2017 Compass Awards Reception and Dinner.

A Comprehensive Expo comprised of nearly 50 exhibitors and sponsors that represent hundreds of marketing and sales-related products and services for attendees to find solutions and business partners. 

Expo

Peer-To-Peer Interactive Roundtable Discussions offered 20+ topics to choose from. Attendees shared challenges, opportunities, best practices, and ideas with others with common interests.

Roundtable discussions

 

 

Sponsors