The Disruption of the Traditional Sales Funnel
Learn how emerging technologies, more immediate access to market data, and changing needs in transportation and logistics have become significant disrupters of the traditional sales funnel. TMSA published this whitepaper to provide unique market intelligence:

  • Rising customer expectations, and a complex and ever-changing selling world are driving the need to evolve your sales processes and enablement. Identify steps should you take to create a more dynamic, strategic, customer-centered approach.
  • Gain an understanding of how to assess sales organization effectiveness on either empowering or hindering your buyers.
  • Visualize what the new Sales Funnel Model looks like in transportation and logistics, and better understand how to effectively adapt to this new selling environment.