Digital Transformation Conference

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"CRM Selection: Finding the Right Fit for Your Organization"

It is time to update how you manage your customer data. Whether that means implementing new CRM software or upgrading the system you already have in place, you know it is time to make a change. Yet, with so many options in the market, it’s overwhelming to choose what’s going to work best for your team and customers.

From Salesforce to Microsoft Dynamics to SugarCRM to HubSpot and beyond, there are many solutions. Attend this session to learn more about the capabilities of a CRM system, the differences between software selections and questions to ask your future provider. Learning objectives of this session include how to:

  • Identify current CRM software on the market
  • Learn top factors to consider for your software 
  • Delve into use cases for different sized companies and industries

About the Presenter: Jennifer Karpus-Romain serves as director of marketing for Intelestream, a  Chicago-based Customer Relationship Management (CRM) product development and consulting firm . From journalism to PR to marketing, Jennifer has been around the written word for her whole professional life. Previously, she has held roles in the publishing and marketing industries, as well as managing her own content and publishing firm. Intelestream is an Affiliate member of TMSA.