2019 TMSA Webinar

How to Leverage AI and BI to Impact Your RFP Success

Webinar with Winmore & Genpro

> REGISTER & VIEW RECORDING NOW  
(Unfortunately, the first few minutes had some technical difficulty with the audio, but we were able to quickly correct it. You may want to fast forward to a little beyond the five-minute mark).

 

Transportation RFPs have changed dramatically over the past decade, growing in frequency, scale and complexity. Despite the investment in CRM software, many sales and marketing leaders struggle with coordinating pricing, fulfillment and quoting activities across their business development, carrier, contracts, procurement and legal departments. Fortunately, new technologies such as Winmore are helping tackle this challenge. 

In this exclusive webinar, John Golob, Chief Marketing Officer of Winmore Software and Caitlin Meaden, GenPro’s Director of Marketing, together with TMSA's CEO Brian Everett explore the best practices of streamlining and accelerating the RFP response process. 


Key topics: 

  • The Importance of RFP Qualification. Too many RFP’s are price checks, so how can transportation leaders quickly identify the real opportunities from the wastes of time 
  • Actionable Collaboration Strategies. Collaboration is often a strategy that stays at a high level, yet transportation companies that apply actionable collaboration plans can respond to RFP’s in faster time. 
  • Focusing on Gross Margin, not just Revenue and Volume. Commercial leaders often prioritize RFP’s based on revenue and volume. Gross Margin is overlooked because of the difficulty of connecting RFP’s with TMS systems.

Presenters:    

Presenters

John Golob, Chief Marketing Officer, Winmore Software; Caitlin Meaden, Director of Marketing, GenPro; and Brian Everett, Chief Executive Officer, TMSA.

REGISTER & VIEW RECORDING NOW  
(Unfortunately, the first few minutes had some technical difficulty with the audio, but we were able to quickly correct it. You may want to fast forward to a little beyond the five-minute mark).