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Brand Experience Strategy Mistakes: Even Though It's Just a Blog!

By Mike Brown, Brainzooming (Facilitator of the upcoming TMSA Marketing Bootcamp in Chicago)

Does it matter if your business has a blog or not? And if your business does have a blog, does it matter how often you update it? While you’re thinking about the answers to those questions, peruse these dates and see if you can spot a pattern?

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Business Development, Marketing at Burris Logistics

TMSA Member Spotlight:
Business Development and Marketing At Burris Logistics

Burris Logistics provides temperature-controlled supply chain solutions at all points of the supply chain through four distinct operating divisions:

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Strategic Thinking: Solution Selling Is The Real Problem

By Mike Brown, founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike will lead the TMSA Marketing Bootcamp Oct. 28-29 in Chicago. > Details

Talk to B2B service or product providers in transportation or logistics, and you'll likely hear about solution selling. 

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Mike Grauel Named To TMSA Board of Directors

TMSA is pleased to announce that Mike Grauel has been named to its board of directors. Grauel is Regional Vice President of Sales for Southeastern Freight Lines, and several markets in the Southeast, including Atlanta, Dalton, Macon and Columbus, Ga., along with Alabama, Mississippi, Arkansas, western Tennessee, and Pensacola, Fl.  Grauel is based in Birmingham, Ala. He has more than 30 years transportation sales and customer service experience, and holds a Bachelor of Science degree in communication from the University of Alabama.

According to Dino Moler, current TMSA President and Executive Vice President of Client Solutions for LeSaint Logistics, Grauel will make an excellent addition to the board of directors, given his depth of sales experience in the industry.

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Looking for Answers or Solutions? Join TMSA's LinkedIn Community!

Members of the Transportation Marketing & Sales Association continue to find value in making connections through the organization. One unique avenue it to become part of TMSA's online community through LinkedIn. You'll find value in being part of TMSA's online discussion groups on LinkedIn, ask questions of your peers who have common challenges and goals, and enhance your relationships with other marketing, sales, and communications executives who practice in the North American transportation and logistics industries. 

Check us out on LinkedIn as this group: TMSA - The Transportation Marketing & Sales Association.

TMSA Names New Staff, Management Company

TMSA has exciting news! On Aug. 1, the association named Brian Everett its new chief executive officer. According to Dino Moler, TMSA’s current President and Executive Vice President of Client Solutions for LeSaint Logistics, this was a strategic move by the association to engage new resources that will enhance member value and significantly expand membership.

Clearly, Everett is no stranger to transportation marketing - or to TMSA. In fact, he served previously as the association's CEO from 1998 through 2009, and under his leadership TMSA more than tripled membership during that 10-year period through strategic initiatives and added programs and services to members.

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