TMSA Annual Conference Features Shippers, Freight Analysts and Sales Experts
MINNEAPOLIS, April 27, 2016 (MindShare Strategies Media Services) The Transportation Marketing & Sales Association (TMSA) will provide relevant market intelligence from shippers, industry freight experts, and sales and marketing practitioners at its upcoming Marketing & Sales Leadership Conference. The three-day event, which will take place June 5-7 at The Ritz-Carlton in Fort Lauderdale, Fla., includes a shipper panel of transportation and supply chain decision-makers from Ford Motor Company, Wendy's Quality Supply Chain Co-Op, ARMADA, IDS, COFC Logistics, and CSX Transportation Intermodal. 

The conference will feature other sessions valuable to the sales executive in transportation and logistics:

  • Trends and forecasts on the economy's impact on freight transportation, featuring panelists Chuck Clowdis, managing director of IHS Global Insight; Jeff Tucker, CEO of Tucker Company Worldwide; and Jeff Leppert, vice president of capacity solutions with Redwood Logistics.
  • A session on how to align company objectives to sales and marketing executives' personal goals.
  • Practical tips on how to align marketing and sales to create business growth.

The TMSA conference also will feature interactive discussion groups on such topics as lead generation, telemarketing and call center operations strategy, CRM best practices, sales infrastructure needed for peak productivity, and trade show strategy. In addition, there will be ample networking opportunities through three networking receptions with all types of transportation companies, including motor carriers, 3PLs, railroads/intermodal companies, ocean carriers, port authorities, and technology innovators. 

For more information on the conference and membership, call 952-466-6270 x201 or visit www.TMSAtoday.org.

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About the Transportation Marketing & Sales Association
The Transportation Marketing and Sales Association (TMSA) helps its members and their companies to make sales, marketing and communications strategies more effective, productive, and profitable. The only professional association of its kind serving the transportation and logistics industry, TMSA delivers value to thousands of members through knowledge, connections, recognition and solutions. For more information, visit www.TMSAtoday.org.