Sponsored by


 

Now Announcing the best-ever introductory course to Transportation, exclusively written for sales & marketing professionals who are new to the industry!

Transportation 101 has been strategically designed by TMSA’s premier Education Committee to give a 1 hour industry overview to professionals who need to quickly and efficiently build their knowledge of the transportation and logistics marketplace.

Ideally suited for anyone entering the industry for the first time, participants who attend this session will walk away with these key learning objectives:

  • Recognize and use key industry terminology
  • Describe a simple transportation and logistics network
  • Classify the various modes of transportation
  • Understand the major types of services transportation companies provide
  • Introduction to a few trends and regulations in the transportation marketplace
  • Access additional sales and marketing resources to make them successful in their role at a transportation company

REGISTER NOW

About the Speakers

 

Jennifer Karpus-Romain, Director of Marketing Services and Industry Outreach, FayeBSG

Jennifer Karpus-Romain serves as Director of Marketing Services and Industry Outreach for FayeBSG and as an adjunct professor for Cuyahoga Community College for social media marketing. From journalism to PR to marketing, she has been around the written word for her entire professional life. Previously, she has held roles in the publishing and marketing industries, as well as managing her own content and publishing firm. In her free time, she loves baking, cooking and traveling. 

 

Jill Schmieg, Founder & Chief Strategist, Sol de Naples Marketing; and TMSA Education Committee Co-Chair

Jill Schmieg is founder and chief strategist at Sol de Naples Marketing, a Florida-based marketing services firm. After spending more than 10 years in the logistics industry, Jill now provides marketing advisory services and project management to fellow marketers struggling with access to the talent and resources necessary to achieve best-in-class performance. Her firm specializes in branding, communications, campaign development, marketing automation, marketing effectiveness and ROI.

Denny Grim, President & CEO, Business to Business Communication

Denny Grim is a person of influence, a consultant, a mentor, and a connector to leaders in logistics. He is a “Storyteller.” He interviews Leaders and Legends in business, then using digital technology creates ‘your story’ and delivers it to the most important people in business…your “Hand Picked – Targeted” audience; the ones you can’t live without. Denny’s company (Business to Business Communications) is a Business Development and Communications Consultancy using “Story” to deliver key messages so that clients can Get, Keep and Grow their people and/or their customers. Their market focus is Transportation, Distribution, Warehousing, Third Party Logistics and Manufacturing’s Supply Chain. Business to Business Communications’ clients connect and engage through Thought Leadership, Relationship Management, Network Strategies and Targeted Marketing & Communications concepts. 

Holly Laboda, Co-Founder, Luminaries Consulting

Holly LaBoda is Partner and Co-Founder of Luminaries Consulting, specializing in organizational learning, strategy, and change. LaBoda has shaped organizational strategy, enhanced skill sets and improved performance of leading organizations such as C.H. Robinson, Emirates Group, Land O’Lakes, and Coca-Cola Enterprises. She leverages her unique experience and skillset to partner with organizations looking to improve their capabilities and results.



Jeff Price, Jacksonville Port Authority (JAXPORT)

Jeff Price is Marketing Director of the Jacksonville Port Authority (JAXPORT), an international trade seaport providing shippers with direct access to 140 ports in 70 countries. An industry veteran with two decades of experience, Price leads a five-member team and is responsible for the planning, development, implementation and measurement of brand strategy, research, events and marketing communications.

Courtney Keenan, Customer Experience & Marketing Manager, RLS Logistics
 
Courtney Keenan is the Customer Experience & Marketing Manager for RLS Logistics, a 3rd Party Logistics provider specializing in solving complex cold chain supply chain challenges for its customers. As the CX leader, Courtney guides the team and has successfully implemented several initiatives that have improved overall customer experiences at RLS Logistics. Additionally, Courtney leads Marketing efforts for the company. Aligning business development and marketing has been an initiative that has resulted in increased website leads, improved SEO, and new deals won. Courtney is currently attending CX University to become a Certified Customer Experience Specialist.