2017 TMSA Webinar

"Getting the Most from Marketing Automation"
Presenter: Jill Schmieg, Chief Strategist, Sol de Naples Marketing



Smart B2B salespeople and marketers are increasingly finding ways to integrate and customize touch points in their buyer’s journey. They’re using tactics like personalization and drip email campaigns to engage buyers in a growing number of online channels.

Interested in learning how Marketing Automation can help? Then this webinar is perfect for you!

Attend this session and you will:
1) Take a self-assessment of how ‘ready’ you and your company are to introduce marketing automation
2) Learn about key features and capabilities of marketing automation tools
3) Explore how marketing automation:

  • integrates online channels such as email, webinars and social media
  • tracks buyer behaviors and helps you customize offers based on behaviors
  • enables you to harness insights that will accelerate sales



Presenter: Jill Schmieg, Founder and Chief Strategist, Sol de Naples Marketing. After serving for more than a decade in corporate marketing at a major commercial fleet management and supply chain solutions company, she founded her own marketing services company, which helps clients discover brighter ways to reach their markets with unconventional approaches, non-nonsense savvy and focused results.

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