Changing the Game: A New Era for the Driver Shortage
Our goal is to move freight. To move freight we need drivers. To get drivers we. . .? Why don't we have a simple answer for this? We tend to answer with an amalgamation of platforms, strategies, and tech, and nothing binds it all together. What we need is a north star to guide every recruiting decision we make. Tune in as Randall-Reilly shares the principle driving the current trends of recruiting success. That same principle will drive success in the future evolutions of our industry.
In this session, you’ll gain exposure to:
A long overdue, simplified and game-changing perspective to transform how you and your company approach driver recruiting
How bad is bad: the latest trends happening with the driver shortage
A vision for where the industry should head, as we RISE into a new era for truck drivers
MEET THE PRESENTER
Seth Becker
Vice President of Recruiting Operations Randall-Reilly
Seth Becker
Vice President of Recruiting Operations Randall-Reilly
Seth Becker is the Vice President of Recruiting Operations for Randall-Reilly, the top driver recruiting advertiser in the country and proprietor of some of the best-known brands in trucking, from CCJ, Truckers News, and Overdrive to the Great American Trucking Show. He brings close to two decades of progressively responsible experience in leadership and recruiting across multiple Fortune 500 companies in industries such as Higher Education and Trucking. Seth was a major contributor to a 5-part editorial series called Reasons You Fail at Recruiting Drivers, and records a monthly video series focused on improving the interactions recruiters have with drivers. He holds a BA in Marketing and an MBA.
