This fireside chat features Robin Siekerman, TMSA Marketing Mountain Mover of the Year and Vice President of Marketing & Customer Solutions at The Shippers Group. She was accompanied by Maggie Harvey, Director of Marketing at The Shippers Group and Michelle Ledford, President/Principal of MADE Brands.
They talked about their journey of starting a strategic marketing program from the ground up, as well as increasing sales in five years from $80M to $130M annually.
The pandemic created operating challenges for The Shippers Group, and their story provided a unique opportunity for a white paper, used to build brand awareness and increase lead generation, titled, “How a 3PL Warehouse Successfully Navigated the Covid-19 Global Pandemic."
You don’t want to miss this! Hear how these three industry leaders successfully planned and executed their marketing campaign during one of the most challenging times in history. Get all your questions answered live during the webinar.