Writing Killer Content in 1 Hour or Less

Too good to be true? Even possible at all? That’s what Conrad Winter said when TMSA’s Education Committee asked him to present on this topic! Wait.... dare to dream for a moment longer….. if you really only had one hour, what content could you create? How could you do it? And could it be considered killer? Get answers to these questions and make your dreams come true in this session, where you’ll learn fast, savvy and smart tricks of the trade to deliver killer content in one hour or less. As a self-described long-format content writer who never thinks he’s writing fast enough, Conrad Winter will lead you through some thought-provoking methods, tips and techniques useful for any content, communications or marketing role. Presented by: Conrad Winter, Logistics Content and Copy Writer Conrad spent his formative years as a copywriter at advertising agency, Young & Rubicam in Chicago where his clients included International Trucks, Jim Beam and Leinenkugel’s Beer. Today he specializes in writing blog articles, case studies, websites and white papers for companies in transportation and logistics. He brings an agency style of writing and working to the companies he works for, including Crowley, TradeLens, RLS Logistics, JAXPORT and CustomsNow.